Resources
(760) 941-7120
This is a sample of the books that Insight Edge recommends every salesperson and leader read.  If you are serious about increasing your ability to sell and/or lead, then these books contain methods of how to do so.  Clicking on a book cover will open a new window at amazon.com where you can purchase the book or read more about it.
12

The Book On Leadership
When Reality Hits: What Employers Want Recent Graduates to Know
John F. MacArthur, Jr
Nancy Barry
   
11
Alphabetical Basic Concepts of Selling
The Sales Bible
Dale Brakhage
Jeffrey Gitomer
   
11 
Heart of a Leader

Good to Great
Ken Blanchard
Jim Collins
   
11

Emotional Intelligence
Selling is Dead
Daniel Goleman

Mark T. Miller
   
You Just Don't Understand

Media Selling

Deborah Tannen

Warner and Buchman
   
1
1
The New Conceptual Selling

Moments of Truth
Miller and Heiman
Jan Carlton
   
1
1

Media Math

SPIN Selling
Robert W. Hall
Niel Rackham
   

Leading Change

Selling to VITO
John Kotter
Anthony Parinello
   
1
1

Gung Ho!

Made In America
Ken Blanchard
Sam Walton
   
1
1

The Power of Nice: How to Negotiate So Everyone Wins

Newspaper Ads That Make Sales Jump
Ron Shapiro
David Fowler
   

You've Got to be Believed to be Heard

Customers For Life
Bert Decker
Carl Sewell
   
11
11
The Psychology of Selling: The Art of Closing Sales
Swim with the Sharks Without Being Eaten Alive
Brian Tracey
Harvey MacKay
   
11
11
Getting Into Your Customer's Head
10 Secrets of Time Management for Salespeople
Kevin Davis
Dave Kahle
   
11
11
The Seven Habits of Highly Effective People
Differentiate or Die
Stephen Covey
Jack Trout
   
1
1
The Fred Factor
Positioning the Battle for Your Mind

Mark Sanborn

Reis and Trout
   
1
1
The 33 Ruthless Rules of Local Advertising

The One-To-One Future

Michael Corbett

Peppers and Rogers