The Insight Edge Advantage!
The Insight Edge Advantage update is provided to you each week free of charge through your station’s membership with the Missouri Broadcasters Association! Prepare for your next sales call with meaningful and fresh information that speaks to your clients and prospects! You can also email key content to your clients or use it in presentations.
▪ What current issues keep your advertisers up at night?
▪ What trends do you need to be aware of to increase your sales?
▪ What information will enhance your professionalism from your client’s perspective?
Check out this week’s edition and confidently approach your advertisers and clients with data that makes a difference!
Google Earned More Than $100 Billion In Ad Revenue Last Quarter, But Is It Even An Ad Business? | AdExchanger

Video: Google Search Chatter, PHP Exploit, AI SEO Worthwhile, Google Local, Google Ads, ChatGPT Ads & More

1 in 3 US workers worry about losing their job soon. Why some are handling it better than others – Gunnison Country Times

Only 36% of U.S. Workers Feel Financially Secure. A $70,000 Job at 64 Could Raise Social Security Even After Claiming – 24/7 Wall St.

Instacart Says It Put U.S. Workers First. The Government Says Its Application Process Did the Opposite

The number of Americans filing for jobless aid remain at historically low levels below 200,000 – ABC Columbia

Fintech startup Coast raises $35 million to better track what workers do with company credit cards | Fortune

Nearly 9 in 10 Millennials and Almost 8 in 10 Gen Z Carry Debt | Tech Talk & Innovation | reflector.com

Nearly 30% of US adults admit to lying about or exaggerating their symptoms to get antibiotics from doctors, survey finds | Live Science

This AI startup is betting it can end insurance claim denials – TheStreet Crypto: Bitcoin and cryptocurrency news, advice, analysis and more

More people now use GLP-1s for weight loss than for other health conditions, research finds – CBS News

AI-generated political ads are showing up on TV screens, experts say they are getting harder to spot

Verizon Sets New iPhone Handoff Feature at $10, Double T-Mobile’s Price (and Still No AT&T Interest) – CNET

One Major US Airline Cancelled More Than 1 in 16 Flights This Summer, and It Could Wreck Your Holiday Plans


















































































































































































































































































































































