Jan 5, 2026 | Digital Media
As much as we might bemoan the streaming behemoth, YouTube is still where a huge chunk of our daily video watching happens. That might mean actively sitting down to watch for some people, or just letting it run in the background for others. But between ads and general...
Jan 5, 2026 | Digital Media
After spending 2025 in regulatory limbo, TikTok is entering 2026 with a clearer ownership path in the U.S. Now, whether the new ownership structure is enough to satiate marketers (and continue to garner their ad dollars) is still an open question.The deal, which was...
Jan 5, 2026 | Digital Media
Dec 29, 2025 | Wendy DavisSave this article for later! Login or create a Free Member Profile to bookmark it. In papers filed Dec. 23, the company argues that an immediate appeal is appropriate because the central dispute — whether a tech platform is liable for ads...
Jan 5, 2026 | Digital Media
In 2025, the video podcast ad industry took some big steps forward. Major platforms like YouTube unveiled new ad products that let brands target podcast consumers in dynamic and efficient ways. Notable podcasters like Alex Cooper got in on the fun by shifting...
Jan 5, 2026 | Digital Media
Microsoft deprecates public Prebid Cache on April 30, 2026, affecting 60% of configured endpoints as publishers scramble for alternatives to maintain video delivery. Prebid Cache market share showing Microsoft's dominance before April 2026 deprecation...
Jan 5, 2026 | Digital Media
Generative AI in Video Ads: Key Findings86% of U.S. buyers use or plan to use generative AI in video ads, showing why brands must adopt AI workflows to stay competitive on speed and cost.AI-powered YouTube campaigns deliver 17% higher ROAS than manual ones, proving...
